Retail Asia Conference

Navigating the Future: The New Era of Retail

Join us at RACE 2025 for an in-depth exploration of the evolving retail landscape under the theme “Navigating the Future: The New Era of Retail”. This conference will feature esteemed industry experts and thought leaders sharing their insights on three key areas. First, the programme will delve into the transformative impact of AI & Retail Technology Evolution, highlighting how these advancements are reshaping operational efficiency and customer engagement. Next, we will explore Innovation & Future Retail Experiences, examining the latest trends that are defining compelling customer journeys. Finally, the conference will address Strategic Market Expansion & Other Developments, providing valuable insights into effective strategies for entering new markets and meeting diverse consumer needs. Don’t miss this opportunity to connect with leaders in the retail sector and gain actionable insights that will drive your business forward.

Date:	3 September 2025 (Wed)
Time:	10:00 – 17:00
Venue:	Main Stage, Hall 5, Hong Kong Convention & Exhibition Centre
Fee:	US$15

Strategic Partners

Registration Details

STEP 1

Complete the registration form

STEP 2

Upon registration, we will promptly contact you with payment instructions

STEP 3

Complete the payment

Registration is ONLY confirmed upon receipt of full payment

*For group registration, please contact Ms Karen Ng for arrangement: [email protected]

Conference Programme

10:00 – 10:15

Welcome and Opening Remark

Mr. Anson Bailey
Head of Consumer & Retail, ASPAC – KPMG

Session 1: AI & Retail Technology Evolution

10:15 – 10:35

Opening Keynote: Navigating the Future of Retail

An overview of the evolving retail landscape and emerging trends.

Mr Anson Bailey
Head of Consumer & Retail, ASPAC – KPMG

10:35 – 10:55

Navigating Retail’s New Era with AI-Driven Security

Mr. David Wang
Head of Overseas Security and Risk Solutions – Tencent Cloud International

10:55 – 11:15

Bridging Online and Offline Commerce with AI

• Smart retail and smart consumer trends
• Digital twins for retail environments

Mr. Philippe Chan
GM – YouGov Hong Kong & China

Coffee Break

11:40 – 12:15

Panel Discussion

Creating Seamless Omnichannel Experiences

• AI-powered recommendation engines
• Voice commerce and conversational AI
• Augmented reality for product visualisation

	Moderator
	Mr. Anson Bailey Head of Consumer & Retail, ASPAC – KPMG
	Panellists
	Mr. Kent Lam Head of Technology – Decathlon
	Ms. Delphine Lefay Dultzin CEO & Co-Founder – OnTheList
	Mr. Parker Liu Head of AI & Digital Solutions – Tencent Cloud Hong Kong & Macau

Lunch Break

Session 2: Innovation & Future Retail Experiences

13:40 – 14:00

The Evolution of Experiential Retail

• Creating memorable in-store experiences that drive loyalty and increase dwell time
• Balancing technology with human connection
• Case examples: Successful experiential retail concepts globally/regionally

Mr. Alex Schellenberger
Chief Brand and Marketing Officer –
Mandarin Oriental Hotel Group

14:00 – 14:20

Unlocking Southeast Asia’s eCommerce Goldmine:
Strategies for Hong Kong Enterprises to Thrive in the Digital Era

• Decoding Southeast Asia’s Digital Landscape
• Actionable Go-to-Market Strategies
• Real-World Success Stories

Mr. Terry Chan
Founder & CEO – JUSTT GROUP;
Founder & Chairman – Hong Kong eCommerce Supply Chain Association (HKeCSC);
Founder & CEO – SEA321

14:20 – 14:40

Emerging Payment Technologies

• The rise of digital wallets, payment innovation and super apps in Asia and other continents
• Cryptocurrency and blockchain in retail transactions
• Biometric authentication and frictionless payments
• Regional variations in payment preferences

Mr. Kai Tang
Head of Hong Kong – Adyen

14:50 – 15:25

Panel Discussion

Future Predictions and Strategic Recommendations

• Next wave of innovations in eCommerce and payments
• How businesses should prepare for upcoming shifts
• Potential disruptors to watch

	Moderator
	Mr. Anson Bailey Head of Consumer & Retail, ASPAC – KPMG
	Panellists
	Mr. Kai Tang Head of Hong Kong – Adyen
	Mr. Alex Schellenberger Chief Brand and Marketing Officer – Mandarin Oriental Hotel Group
	Ms. Angelica Chiu Head of Consumer Products – InvestHK

Coffee Break

Session 3: Strategic Market Expansion & Other Developments

15:40 – 16:10

Panel Discussion

Global Market Entry Strategies

• Market assessment frameworks and risk evaluation
• Localisation vs standardisation approaches for different markets
• Cultural adaption of retail concepts and merchandising

	Moderator
	Prof. Esterina Nervino Assistant Professor – City University of Hong Kong
	Panellists
	Mr. Paul McComb Executive Director – British Chamber of Commerce in Hong Kong
	Mr. Andrew Tam Head of Legal for Asia Pacific and Global Supply Chain – Dr. Martens Plc

16:20 – 16:55

Panel Discussion

Retail Reimagined: Innovating for Tomorrow

HK vs SG vs JB Retail Markets
• Market Positioning & Competitive Differentiation
• Consumer Behavior & Demographic Shifts
• Luxury vs. Mass-Market Dynamics
Operational Challenges & Technology Adoption
• Digital Payment Ecosystems
• Omnichannel Integration Strategies
• Smart Retail Innovations
• Social Commerce Penetration
Future Outlook
• Sustainability Initiatives
• Next-Gen Consumer Expectations

	Moderator
	Mr. Anson Bailey Head of Consumer & Retail, ASPAC – KPMG
	Panellists
	Mr. Stephen Sing Executive Director – Singapore Retailers Association
	Dr. Joey Chan Market Director for Hong Kong, Macau and Taiwan – lululemon athletica inc.

16:55 – 17:00

Closing Remarks

Summary of key takeaways and the future outlook for the retail industry.

Mr. Anson Bailey
Head of Consumer & Retail, ASPAC – KPMG

*tentative programme as of 06 August 2025, above listed session topics and tentative speakers are subject to change

Conference Programme

10:30 – 11:00

Opening Remarks

Mr Pascal Martin
Partner
OC&C Strategy Consultants

11:00 – 11:40

Sharing of Overseas Retail Markets
powered by Hong Kong Retail Technology Industry Association

11:40- 12:25

Panel Discussion:
Driving Success: Technology-driven Solutions for Leading Brands in Southeast Asia’s eCommerce Revolution
supported by Hong Kong eCommerce Supply Chain Association

The rapidly growing eCommerce market in Southeast Asia presents immense opportunities for brands seeking to expand their presence and capitalize on the region’s burgeoning digital economy. Over the next 2-5 years, this market is projected to experience exponential growth, driven by factors such as increasing internet penetration, rising consumer purchasing power, and a shift towards online shopping.

During the panel session, our esteemed C-Level executives will provide in-depth insights into the factors fueling this growth and how Hong Kong brands can strategically position themselves to succeed in this dynamic landscape. They will share their expertise on leveraging technology-driven solutions to navigate the challenges and capitalize on the vast opportunities presented by the Southeast Asian eCommerce market.

	Moderator Mr Terry Chan Chairman Hong Kong eCommerce Supply Chain Association
	Panellists
	Mr Alan Chan Founder & CEO Omnichat
	Mr Taurus Cheung C0-founder ShipAny

12:25 – 12:45

The Future of Seamless Commerce
Representative of KPMG

Lunch Break
	14:00 – 14:45 Panel Discussion Revolutionizing Retail in the Era of AI supported by NEXX Join us for an engaging 45-minute panel discussion as we delve into the future of retail in the age of Generative AI. Our esteemed experts will explore key topics, shedding light on how cutting-edge technologies are reshaping the retail experience. Agenda Highlights Immersive Technologies Unleashed: Discover how Gen AI, Big Data, and Cloud technology converge to create immersive retail experiences. Explore practical applications that enhance customer engagement and drive sales. Client Journeys Redefined: Uncover the challenges and opportunities in identifying and crafting personalized client journeys. Learn strategies to create seamless, memorable interactions across touchpoints. Marketing and Royalty Optimization: Dive into the world of Gen AI-powered marketing campaigns. Maximize customer loyalty and revenue through data-driven insights. Global Horizons: Explore cross-border opportunities for retailers. Gain insights into leveraging intelligent logistics to transcend geographical boundaries, thereby unlocking new pathways for growth. Moderator Mr Mann Yim Chairman NEXX Panellists Mr Alan Chan General Manager, Hong Kong & Macau Adobe Mr Angus Tsang CFO CN Logistics Mr Ken Or Director of Corporate Development Tam Jai International
	14:45 – 15:45 Panel Discussion Demystifying The Myth of Travellers’ Consuming Cognition As the global tourism industry and buyers’ behaviour continue to evolve in an unprecedented pace, better understanding and analysing travellers’ nowadays purchasing behaviour will be the trump card for business success. The expert travel retail panellists in this session will provide a dissection of the fascinating world of tourism and explore the various consumption patterns exhibited by travellers. By deep dive examining the choices of tourists make when acquiring goods, services, and experiences, participants can gain valuable insights into their preferences, motivations, and the impact of their consumption on local economies, cultures, and the environment. Join us as we unravel the complexities of travellers’ consuming cognition and shed light on their significance in shaping the future of travel. Moderator Dr Benson Tang Director – Tourism and Corporate Travel Informa Markets Asia Panellists Dr. Francis Ling Chief Finance Officer Langham Hotel Group Mr Kenny Shum General Manager, Hong Kong & Macau Klook
	15:45 – 16:30 Navigating the New Digital Era: The Future of Retail Join Olivia Lee, Web3 Strategist and Co-founder of LIVVIUM, as she embarks on a visionary exploration into the future of retail- a domain where digital innovation meets customer-centric strategies. Olivia will dive into the pioneering use cases that redefine shopping experiences, from integration of cutting-edge AI technologies, digital identities, phygital twins and digital product passports to the personalized intricacies of the customer journey. With a keen eye on the transformative potential of Web3, Olivia will unveil the new era that awaits us in the retail landscape. Ms Olivia Lee LIVVIUM *Panel Discussion* Future-Ready Retail: Bridging Innovation and Connectivity in the Age of Immersive Consumer Experiences Moderator Ms Olivia Lee LIVVIUM Panellists Mr Chris Cheung CTO DOTTED Mr Lewis Lupton Chief Metaverse Officer Shadow Factory & LUCID Ms Sally Yau Co-founder Spin Fashion

Retail Asia Conference